Become an Expert
Why We Endorse
The 90-Day Product Factory
Krissy Jackson & Howell Burnell
Promoting your business with a product that positions you at the head of your field is smart marketing. It can also be a steady source of passive income. The Product Factory is a rich learning environment where you can develop products that build trust and credibility in your business.
Howell’s Experience
When I enrolled in The Product Factory, I thought I was making a commitment to my business. Turns out I was making a deep and lasting commitment to myself. Please press the play button below to hear the story.
The first time I was to meet Michael Port of The 90-Day Product Factory he didn't show up. He was a guest speaker on a conference call I attended, but he took some time out because his son, Jake, had been born the day before.
Rather than being put off by an absent guest speaker, I was impressed by a father who was willing to drop everything for his family. A great role model for all of us would-be workaholics who need to be reminded occasionally of what we are really working for!
I am a New Zealander living in Switzerland and as an isolated expatriate struggling to get my business off the ground I had often felt like I was banging my head against a brick wall.
This year I did something that changed all that.
I signed up for The 90-Day Product Factory an Online-learning learning environment supported by teleconferencing. I can honestly say that when I did my life and my business completely changed.
The Product Factory provided me with a supportive global network of ambitious, adventurous, generous people in what I can only describe as a virtual business community.
In such a rich environment, it was much easier to see and act on opportunities. In six months my fledgling business grew into an established success and I now work comfortably at levels I thought would take me years to achieve. It was an intense process, but combining enthusiasm with the structure of The Product Factory made the course a pleasure.
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We were encouraged to bring our expertise and knowledge to the table to help and support others in the group. Our diverse backgrounds provided robust networking and resources. We built strong relationships and friendships with people we would otherwise probably never have met.
On top of this was the actual structure of the program. The 12 weeks were divided into three modules
- Research and development.
- Finalising content and assembling products.
- Marketing and Manufacturing.
Every Monday the program leaders, Michael Port and Mitch Meyerson, hosted a telephone call on subjects in these categories. Often a guest expert joined these calls and each week Michael and Mitch assigned tasks to help us learn the material. We were given extensive resources to help us organise our time and achieve the goal of the week.
And we were divided into teams of around 20 individuals with a leader who facilitated weekly calls.
This was the core of our support network. Here we brainstormed objectives, shared information and expertise to encourage success. This support amplified discussion in the larger Online forum.
In this environment I met my success team. My writer, my webmaster, and my graphic artist. These are professionals who continue to support my business outside of The Product Factory.
I also made friends who provide feedback, partners for future ventures, and experts to have as guests on my tele-class series.
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The Product Factory gave me the confidence to integrate into my local community right here in Switzerland. The confidence I needed to push my business to success stimulated me to find a local photographer, recording studio, printers, bar codes and everything else needed to launch my product successfully.
The final module in The Product Factory teaches valuable marketing methods to spread the word about your products. It gives you the tools to deliver your product into the marketplace and start making a difference with your efforts even before the course ends.
I learned as much in this final month of The Product Factory as I expected to learn in the whole program. And I'm still learning with the support of my fellow colleagues.
The most stimulating aspect of The Product Factory is that it can bring solo-entrepreneurs together, helping us all reach for our dreams wherever we lay our hats. There is a fantastic opportunity in The Product Factory. We are encouraged to work together and support each other as we pursue what matters to us most: To take our dreams and make them fly.
When you’re comfortable with what your business stands for, you are ready to develop products that position you as an expert. The Product Factory is an excellent way to take your business to that level. The learning is accessible, the community is stimulating and supportive, and the results can be outstanding.
After meeting in The Product Factory, Krissy Jackson developed a resource website for coaches and solo-entrepreneurs called Biz Building Blocks. Resources on Biz Building Blocks include programs, software, articles, tips and techniques for business success.
All content Copyright © 2006 Howell Burnell and Krissy Jackson. All rights reserved. We invite you to use this review, however it may not be altered in any way. For permission to quote, contact: Krissy@nowcoaching.net